THE FACTS 

License Fee 
£15,500 +VAT 
Home based business 
Flexible and scalable 
Family run franchise 
Tailored and in-depth training and development 

ABOUT 

After the birth of her son, Suzy Sanders made a decision to leave her corporate job as an executive assistant at a global recruitment firm and embark on a journey – to build her own successful Virtual Assistant business from scratch. 
 
Alchemy Virtual Assistance was born from a (then) makeshift home office in 2016, with the purpose of providing remote administration, practical marketing and flexible PA support to local small business owners and entrepreneurs. 
 
With her strong core values - integrity, honesty, family and adventure - at the heart of all business activities, Suzy has since achieved great business success, fostering strong connections and meaningful relationships with the right people to make the most impact. 
 
Today, as the demand for remote admin and virtual business support soars, Alchemy VA’s loyal global client-base is thriving at record levels. The company’s reputation is skyrocketing having been featured in Huff Post UK, on BBC regional news and the Times. Alchemy VA has enjoyed rapid yet sustainable and organic growth. Welcoming a growing number of Alchemy VA Franchise Hub Managers – carefully selected individuals with the same commitment, skills, mindset, personal objectives and values – who are all building their own Virtual Assistant enterprises under the award-winning and trusted Alchemy brand. 
 
 
What makes Alchemy VA different? 
 
There are the six elements we live and work by that make our Virtual Assistant business unique. 
Our... 
 
strong ethos, vision & values 
commitment to lifelong learning 
wisdom, experience, natural curiosity and understanding 
investment and the continued evolution of our recognised & trusted brand 
we're a true family run business & proud to not be an agency 
the wholehearted & holistic way that our business is centred around people 
Award Recognition 
 
Alchemy’s Founder Suzy was named a finalist in the UK VA Awards - Midlands region – in 2018 & 2019. Suzy was nominated for the We Are The City – Rising Star Award for Entrepreneurship and also scooped runner-up in two categories – ‘Businesswoman’ and ‘Entrepreneur of the Year’ – at the 2019 SME Northamptonshire Business Awards. Alchemy VA was named as a finalist for the Innovation Award at the Northamptonshire Business Awards in 2019. 
 
In 2020 and again in 2021 Suzy was nominated for the ‘VA Star Award’ which is designed to recognise professional Virtual Assistants that ‘give back’ to the Virtual Assistant industry by being recognised by their peers. Suzy was also a finalist for ‘Businesswoman of the Year’ and ‘Lockdown Leader’ in the Northamptonshire SME Awards 2020 and in 2022 was a regional finalist for the second year running for the ‘Family Entrepreneur of the Year’ in the Great British Entrepreneur Awards. 
 
Other accolades include Northamptonshire Business Excellence Awards – Businesswoman of the Year finalist, Highly Commended’ New Franchisor of the Year in the Approved Franchise Association, and finalist for New Franchisor of the Year in the 2021 Virtual Franchise Awards and SME Business Awards 2021. Alchemy VA have also been nominated for three categories in the 2022 Virtual Franchise Awards sponsored by Barclays. 

What the Franchisees say 

SARAH DAMANI 
UNITED KINGDOM 
“Alchemy VA is an AMAZING business! What Suzy and Paul have built is a credible, proven, profitable and scalable business model. 
 
I have worked alongside Suzy for nearly 3 years now, when she says she is going to do something boy does she do it! She is passionate & committed and supports in a way that is empowering yet empathetic. 
 
She is always there to help me navigate my business journey and has set the franchise model up for success, constantly evolving, never standing still. She gets pure joy from watching others succeed, if you are considering the Alchemy VA franchise model, I highly recommend you first read her books for an excellent insight into the world of Virtual Assistance.” 

 Kris Brown 

FRANCHISE OPERATIONS MANAGER 
Contact Kris to learn more about the Alchemy VA franchise opportunity.  

Interview with... 

SUZY SANDERS - FOUNDER OF ALCHEMY VIRTUAL ASSISTANTS 
We learn the story behind the creation of Alchemy VA, as well as talk about remote working, finding your core values, why companies outsource, the importance of networking and much, much more! 
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