A partnership for success
Little Dreams Franchise Ltd is jointly owned by Jenna Wilson and Fay Smith. Jenna was a childcare solicitor for 12 years before deciding she needed a new challenge. After retraining as a sleep consultant, she set up Little Dreams Consulting Ltd in 2016, a business which encompasses her professional identity as well as her love of working with families, working with tired parents around the UK to help everybody get a better night’s sleep.
In 2019, Little Dreams Consulting had grown at such a rate that Jenna needed to expand. Que Fay! Fay was working as a mental health social worker when she met Jenna through a mutual friend after struggling with her second child’s sleep. Fay and Jenna hit it off immediately, and together have grown the Little Dreams brand into what it is today – a thriving business and expanding franchise!
With their backgrounds in childcare law and mental health, they share an intense passion for the importance of sleep and the role it plays in health and wellbeing. Not only for children but also for their parents – maternal mental health in particular. Not only this, but they pride themselves on being incredibly evidence based in their practice and, as such, are members of both the British Sleep Society and the British Paediatric Sleep Society (both heavily medicalised bodies) and the Association of Professional Sleep Consultants.
Both Jenna and Fay are qualified Sleep Practitioners after undergoing training with The Sleep Charity UK and Dana Obleman of Sleep Sense. Between them they have worked with over 650 families, and both feel that this is the best job in the world!