THE FACTS 

Fully Franchise Sector Focused 
Franchise Recruitment Marketing 
Digital Marketing for Franchise Networks 
Franchise Cloud Software 

ABOUT 

Coconut is an innovative team with nearly two decades of franchise marketing and technology experience. We become your trusted expert partner, supporting your team to transform how you attract, engage, and delight your network and their customers. We are obsessed with making our clients successful. 
 
 
We’ve seen all types of franchise problems. We’ve solved lots them.  
 
Take your franchise to the next level with a team who truly understands franchising. We are your expert partner, creating insight-driven and data-powered marketing strategies. We build solutions to help franchise brands achieve their goals and ambitions. From growing your network, creating or evolving your marketing strategies and their delivery, to taking away your technology headaches... We love to guide you on your franchise journey. 
 
Over 19 years in business we’ve learned how to implement marketing strategies that really work, and more importantly how to track and analyse the results. We’re confident in everything we do, we scrutinise, and track everything and constantly adjust to make the most of our campaigns. We are only successful when our clients achieve their goals. 
Delivering results that convert 
 
In the last 6 years we have also… 
Supported over 200 franchise brands, in all sectors. 
Generated more than 77,315 franchise recruitment enquiries. 
Converted 803 of them to new franchisees. 
Which made our clients £21m in franchise fees. 
We manage £1m+ in digital advertising spend a year for franchisees. 
Have generated 2,359,284 clicks on Google Ads. 
Converted 112,048 of those clicks to franchisee enquiries. 
Affiliate and Supplier Members of the BFA 
 
As affiliate and supplier members of the bfa, we use our expertise to contribute to the development of the franchise industry, we run QFP workshops with the bfa, deliver keynote addresses, and Chair the not-for-profit organisation, Encouraging Women into Franchising (EWiF). 
 
We established the Franchise Mastermind group, a unique peer-to-peer support hub which during the Coronavirus pandemic became an amazing demonstration of the kindness and support between franchisors. Franchisors gain valuable insight, swap best practice, discuss industry standards and receive trusted answers to their questions. 

What their clients say 

JOHN DANIES 
UK Managing Director - Fast Signs 
“FASTSIGNS have worked with Coconut since 2018 to help us deliver our Franchise Development marketing in the UK. Coconut were able to bring their marketing expertise, as well as their online knowledge of digital media and an acute understanding of the franchise industry, and how prospective franchisees operate, to really help us formulate a comprehensive marketing strategy. 
 
We love working with the Coconut team because they are relaxed and confident in their capabilities, taking all of our ideas on board and making suggestions that are right for our brand and target audience. Since working with the Coconut team we have a more in-depth understanding of what’s happening in the wider franchise industry and we have been able to deliver a cohesive marketing plan that considers lead generation, a positive website and handling experience leading to a structured follow-up process." 

Adam Lovelock 

DIRECTOR 
To learn more about Coconut Marketing and the services they provide feel free to reach out to Adam, who will be more than happy to answer your questions. 

Interview with 

ADAM LOVELOCK - DIRECTOR 
With a unique perspective on the franchising industry Adam Lovelock shares his views on the franchising industry. 
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